— Creative profile

I work at the intersection of content, design and visual communication - with a strong focus on creating work that is both engaging and purposeful.

With experience across in-house roles, freelance projects and collaborations, I develop and execute content that performs across platforms - from early concept development to final delivery.

My background spans graphic design, content production and digital marketing, allowing me to translate ideas into cohesive visual solutions with a strategic foundation.

I thrive in collaborative environments where I can contribute with both creative execution and structured thinking - always with attention to detail and the end-user experience.

— Skills

Graphic design & visual identity

Balancing creativity with strategic thinking to create design that is both visually strong and purpose-driven.

Working across the full design process - from concept development and visual direction to final execution across digital and physical formats.

Experience developing visual identities, brand assets and design systems, as well as designing websites and UX/UI for digital platforms and apps.

Hands-on with a wide range of outputs, including campaigns, editorial content, marketing assets, product design and packaging.

Strong focus on translating ideas into clear visual concepts - ensuring consistency, clarity and cohesion across all touchpoints.

Photography

Capturing authentic moments with a focus on atmosphere, storytelling and real-life situations.

Working hands-on from idea to final output - planning, shooting and editing content that feels natural and engaging across platforms.

The selected images are from recent work as a photographer for a Premier League podcast, where I cover weekly episodes as well as events and group trips to England - documenting experiences as they unfold.

Content Creation

Creating and executing content across platforms - from concept development and planning to production, editing and publishing.

Hands-on with both organic and paid content, developing and adapting assets for social media, campaigns, web and email - always with a focus on performance and relevance.

Experienced in managing content across channels, ensuring consistency in both visual identity and messaging.

Worked closely with UGC creators, influencers and brand partnerships - including collaborations with GoBoat, Løvtag and Landfolk - bringing content to life through authentic and engaging formats.